{"id":162,"date":"2026-06-06T15:16:12","date_gmt":"2026-06-06T13:16:12","guid":{"rendered":"https:\/\/brandesign.nl\/woocommerce-vs-shopify-vs-lightspeed\/"},"modified":"2026-06-07T23:09:17","modified_gmt":"2026-06-07T21:09:17","slug":"woocommerce-vs-shopify-vs-lightspeed","status":"publish","type":"post","link":"https:\/\/brandesign.nl\/en\/woocommerce-vs-shopify-vs-lightspeed\/","title":{"rendered":"WooCommerce vs Shopify vs Lightspeed vs Wix: which platform to choose in 2026?"},"content":{"rendered":"
\"Vergelijking<\/figure>\n

WooCommerce, Shopify, Lightspeed or Wix? Your platform choice determines for years how you work, what you pay and how far you can grow. We put the four most popular options in the Netherlands and Belgium honestly side by side.<\/p>\n

The short version<\/h2>\n

WooCommerce<\/strong> is the most flexible and gives you full ownership (strong for content and SEO). Shopify<\/strong> is the fastest to start with and strong internationally. Lightspeed<\/strong> is the best choice for retailers with a physical store (POS integration). Wix<\/strong> is the easiest for a simple site or small shop, but the least flexible if you want to grow seriously.<\/p>\n

WooCommerce \u2014 maximum freedom<\/h2>\n

Open source on WordPress: no fixed platform fees, no transaction fees, full customisation and ownership. You arrange hosting, updates and security yourself (or via your agency). The strongest choice for brands that invest in content and SEO. See our WooCommerce page<\/a>.<\/p>\n

Shopify \u2014 fast and worry-free<\/h2>\n

Hosting, security and updates included, fast to launch, large app ecosystem and strong for international sales. You pay a fixed monthly fee and possibly transaction fees outside of Shopify Payments. See our Shopify page<\/a>.<\/p>\n

Lightspeed \u2014 strong for retail<\/h2>\n

Popular in the Benelux and excellent at linking your physical till and webshop: one inventory, one overview. Ideal for retailers expanding online. See our Lightspeed page<\/a>.<\/p>\n

Wix \u2014 easy to start<\/h2>\n

Wix is a hosted all-in-one platform that excels mainly in ease of use: get a site or small webshop online quickly without technical knowledge. The downside is limited flexibility and less control over deep SEO and complex functionality. Fine for a simple site or a small shop; for serious growth or a lot of custom work, you would sooner choose WooCommerce or Shopify.<\/p>\n

Comparison at a glance<\/h2>\n
\n\n\n\n\n\n\n\n\n\n\n
<\/th>\nWooCommerce<\/th>\nShopify<\/th>\nLightspeed<\/th>\nWix<\/th>\n<\/tr>\n<\/thead>\n
Flexibility<\/td>\nVery high<\/td>\nAverage<\/td>\nAverage<\/td>\nLow<\/td>\n<\/tr>\n
Live fast<\/td>\nAverage<\/td>\nVery fast<\/td>\nFast<\/td>\nVery fast<\/td>\n<\/tr>\n
Maintenance<\/td>\nYourself\/agency<\/td>\nIncluded<\/td>\nIncluded<\/td>\nIncluded<\/td>\n<\/tr>\n
SEO & content<\/td>\nExcellent<\/td>\nGood<\/td>\nMore limited<\/td>\nMore limited<\/td>\n<\/tr>\n
Retail \/ till (POS)<\/td>\nVia a plugin<\/td>\nVia an app<\/td>\nVery strong<\/td>\nLimited<\/td>\n<\/tr>\n
Costs<\/td>\nHosting<\/td>\nSubscription<\/td>\nSubscription<\/td>\nSubscription<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n

Which will you choose?<\/h2>\n

Choose WooCommerce<\/strong> if content, SEO and custom work are your priorities. Choose Shopify<\/strong> to start quickly and worry-free or sell internationally. Choose Lightspeed<\/strong> if you have a physical store. Choose Wix<\/strong> only for a simple site or small shop with a limited budget.<\/p>\n

Still unsure? Book a free strategy call<\/a> \u2014 we honestly advise which platform suits you, or view the service Get a webshop built<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"

WooCommerce, Shopify, Lightspeed of Wix? De keuze van je platform bepaalt jarenlang hoe je werkt, wat je betaalt en hoe ver je kunt groeien. We zetten de vier populairste opties in Nederland en Belgi\u00eb eerlijk naast elkaar. De korte versie WooCommerce is het meest flexibel en geeft je volledig eigenaarschap (sterk voor content en SEO). […]<\/p>\n","protected":false},"author":1,"featured_media":243,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-162","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce"],"acf":[],"_links":{"self":[{"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/posts\/162","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/comments?post=162"}],"version-history":[{"count":2,"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/posts\/162\/revisions"}],"predecessor-version":[{"id":202,"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/posts\/162\/revisions\/202"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/media\/243"}],"wp:attachment":[{"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/media?parent=162"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/categories?post=162"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/tags?post=162"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}