{"id":220,"date":"2026-06-06T17:29:47","date_gmt":"2026-06-06T15:29:47","guid":{"rendered":"https:\/\/brandesign.nl\/verkopen-op-bol-startgids\/"},"modified":"2026-06-07T23:09:21","modified_gmt":"2026-06-07T21:09:21","slug":"verkopen-op-bol-startgids","status":"publish","type":"post","link":"https:\/\/brandesign.nl\/en\/verkopen-op-bol-startgids\/","title":{"rendered":"Selling on bol.com: the complete starter guide 2026"},"content":{"rendered":"<div class=\"zz-answer\">\n<p class=\"zz-answer-q\">How do you start selling on bol.com?<\/p>\n<p>You open a business seller account, connect your product range, choose between shipping yourself or Fulfilment by bol (LvB), and optimise your product pages and pricing. You pay a fixed monthly fee plus a sales commission per category.<\/p>\n<\/div>\n<h2>Why bol.com?<\/h2>\n<p>With millions of customers, bol is the largest sales platform in the Netherlands and Belgium. You benefit immediately from existing trust and search traffic \u2014 ideal for getting started quickly or expanding your reach alongside your own webshop.<\/p>\n<h2>The steps in brief<\/h2>\n<ul>\n<li>Open a business seller account (KvK and VAT required).<\/li>\n<li>Set up your product range via a feed or an integration with your webshop.<\/li>\n<li>Choose your logistics: ship yourself or use Fulfilment by bol (LvB) for faster delivery.<\/li>\n<li>Optimise the titles, images and content of your product pages.<\/li>\n<li>Win the &#8220;buy button&#8221; with a sharp price, stock and good performance.<\/li>\n<li>Scale with Sponsored Products (advertising).<\/li>\n<\/ul>\n<h2>What does it cost?<\/h2>\n<p>Expect a fixed monthly fee for your seller account plus a commission per sold category. The exact rates vary by product group \u2014 bol publishes them in its seller terms.<\/p>\n<h2>Bol or your own webshop?<\/h2>\n<p>Both. Bol delivers fast reach; your own <a href=\"\/en\/diensten\/webshop-design\/\">Webshop<\/a> delivers higher margins and a direct customer relationship. The smartest strategy combines them.<\/p>\n<p>Need help with setup and optimisation? Take a look at our <a href=\"\/en\/diensten\/bol-partner\/\">bol.com service<\/a> or <a href=\"\/en\/afspraak\/\">Book a free call<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Hoe begin je met verkopen op bol.com? Je opent een zakelijk verkoopaccount, koppelt je assortiment, kiest tussen zelf verzenden of Logistiek via bol (LvB), en optimaliseert je productpagina&#8217;s en prijs. Je betaalt een vast maandbedrag plus een verkoopcommissie per categorie. Waarom bol.com? Bol is met miljoenen klanten het grootste verkoopplatform van Nederland en Belgi\u00eb. Je [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":253,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10],"tags":[],"class_list":["post-220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bol-com-amazon"],"acf":[],"_links":{"self":[{"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/posts\/220","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/comments?post=220"}],"version-history":[{"count":2,"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/posts\/220\/revisions"}],"predecessor-version":[{"id":289,"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/posts\/220\/revisions\/289"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/media\/253"}],"wp:attachment":[{"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/media?parent=220"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/categories?post=220"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brandesign.nl\/en\/wp-json\/wp\/v2\/tags?post=220"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}